Students hanging out on California's campus.
Communication
If you enjoy using words and images to convey information and ideas, a world of opportunity awaits you at PennWest University.
Our newly revised B.S. in Communication combines elements of digital media, journalism and public relations, advertising and corporate communications to create an educational experience that’s tailored to your individual career goals.
Choose to follow a general Communication program or select the Digital Media or Strategic Communication concentration.
In all cases, you will work under the guidance of expert faculty with extensive experience across various communication fields. You’ll learn how to make powerful, effective presentations, write for a variety of applications, and think about designing messages and images that will reach diverse audiences.
Our highly customizable curriculum allows you to explore a broad range of courses related to effective communication and theories of human communication, along with specialized courses in media foundations, writing, audio and video production, organizational communication and public relations.
You’ll be part of a vibrant, collaborative community of learners and have many opportunities to participate in student organizations that will enhance your leadership skills and build a professional network. Students may opt to engage in faculty-led research and practical experiences, integrating their major skills throughout their undergraduate experience. The B.S in Communication at PennWest allows you to take charge in personalizing a degree program that meets your career goals.
You’ll graduate ready to hit the ground running in a variety of job roles or further your education with a graduate degree.
This program is for you if...
- You're passionate about shaping public perception and crafting compelling stories.
- You aim to excel in digital media, journalism, or public relations and advertising.
- You seek a career that utilizes strong oral and written communication skills.
- You are interested in ethical communication practices within a global society.
-
120 Credits for BS
-
18 Credits for Minor
What You'll Study
The Bachelor’s in Communication at PennWest combines foundational media studies with specialized training in journalism, public relations, and advertising. The curriculum is designed to equip you with essential skills in writing, media production, and communication regulation. You'll learn to use communication strategically to inform, persuade, and inspire, integrating cutting-edge technologies and creative problem-solving in your coursework.
| Degrees, Certificates, Minors | Offered at... | |||
|---|---|---|---|---|
| California | Clarion | Edinboro | Global Online | |
| Communication, BS | Program Offered At This LocationIn-Person | Program Offered At This LocationIn-Person | Program Offered At This LocationIn-Person | Program Not Offered At This Location |
| Communication, Minor | Program Offered At This LocationIn-Person | Program Offered At This LocationIn-Person | Program Offered At This LocationIn-Person | Program Offered At This Location |
| Concentrations | Campuses | |||
|---|---|---|---|---|
| California | Clarion | Edinboro | Global Online | |
| Digital Media | Program Not Offered At This Location | Program Offered At This LocationBlended | Program Offered At This LocationBlended | Program Not Offered At This Location |
| Strategic Communication | Program Not Offered At This Location | Program Offered At This LocationBlended | Program Offered At This LocationBlended | Program Not Offered At This Location |
Meet Our Faculty
Our faculty are not just instructors; they are mentors, researchers, and industry professionals committed to providing an education grounded in real-world experiences and academic excellence. From engaging classroom discussions to hands-on experiential learning, our educators are here to support and inspire you every step of the way.
How You'll Learn
The communication degree without a concentration is offered in-person at California, Clarion and Edinboro campus. An in-person degree emphasizes traditional in-person courses at one or more of our locations. The digital media and strategic communication concentrations are offered blended at Clarion and Edinboro campuses. A blended degree combines traditional in-person courses with flexible, online educational experiences.
What You'll Become
Graduates from the Communication program are well-prepared to enter a variety of fields requiring adept communicators. The program emphasizes ethical practices and social responsibility, preparing you to take on roles that make a significant impact through media and communication. You'll develop the ability to think critically and creatively, positioning you as a valuable asset in any communicative capacity.
Career Paths
- Digital Media Specialist
- Public Relations Manager
- Corporate Communications Coordinator
- Content Writer/Strategist
- Marketing and Advertising Executive
Professor writes book on leadership
Yost wrote a book on the lessons of leadership learned from the actions of The Doctor’s companions.
How We'll Help You Succeed
At Pennsylvania Western University (PennWest), we prioritize your success and well-being from the moment you join our community. Our comprehensive student support system is designed to meet you where you are, offering personalized guidance, academic assistance, and emotional support to ensure you can fully focus on your studies and personal growth. Whether you're a first-generation college student, returning for further education, or navigating career changes, our dedicated faculty and staff provide the encouragement and resources you need to overcome challenges and thrive. With a wide range of services from tutoring and career counseling to mental health resources, PennWest stands by your side, empowering you to achieve your academic goals and prepare for a successful future. Join us at PennWest, where you're not just a student; you're part of a supportive family committed to helping you find your place in the world.
$66,320
According to the U.S. Bureau of Labor Statistics, the median annual wage for media and communication workers was $66,320 in May 2023
-
Affordable Programs
Tuition & FeesDiscover quality education that fits your budget with our affordable programs at PennWest.
-
Success Coaching
Success at PennWestAchieve your academic goals with personalized guidance from our dedicated student success coaches.
-
Post-Graduation Support
Life After PennWestWe're here for you even after graduation, providing support and resources to help you succeed in your career.